In this article we will go over the basics to win market share by targeting a specific geo-targeted market!
You Will Need the Followings:
A ‘Customized’Agent Website
Yes, you must actually open up your website and edit it. It needs to be able to accept standard Search Engine Optimization (SEO) techniques. It’s OK; we’ll get through this together.
A Premium IDX with Custom Link Generation, etc.:
For Example, create an instant search link for all condos in Your Local Real Estate Market.
Create Unique Content About Your Local Market:
You are the expert, right? Share your unique perspective. If you are not an expert, you can still learn to become the expert as you write about your area.
Learn or Outsource Search Engine Optimization:
Commit to getting your site high on Google ranking yourself or hire someone. It takes time, but marketing is a marathon, not a sprint.
Developing a brand and maintaining it is a great way to build trust and establish your business for the long term. Coca Cola does it, why shouldn’t you?
Social Media to Support and Drive People to Your Website: We will go over the Do’s and Don’ts of Social Media for Agents. The key is to drive prospects to your world, your website, or phone.
I know it seems like a lot but we will take them one at a time and
you’ll see the whole thing can be very manageable and very successful!